M+, Asia's global museum of contemporary visual culture in Hong Kong's West Kowloon Cultural District (WestK), celebrates its fifth anniversary on Nov. 12. To commemorate this important milestone, the West Kowloon Cultural District Authority and M+ teams joined visitors for a traditional lion dance performance.
Rooted in Hong Kong with an international outlook, M+ has grown into a leading museum of contemporary visual culture, serving as a dynamic platform for artistic exchange, critical inquiry, and cultural dialogue. Since opening in 2021, M+ has welcomed over 12.7 million visitors, making it one of the world's most-visited art museums. Built over more than a decade, the M+ Collections now comprise over 9,000 works, primarily from Hong Kong and the Chinese Mainland, spanning visual art, design and architecture, moving image, and Hong Kong visual culture. Anchored by the M+ Sigg Collection, one of the most comprehensive collections of Chinese contemporary art in the world, M+ draws on its holdings to explore the diverse histories and narratives of Asia while advancing global dialogues on contemporary visual culture.
Paulo Pong, Chairman of the M+ Board, says, "In five years, M+ has become one of Asia's most forward-looking and globally engaged cultural institutions. It has transformed Hong Kong's cultural landscape and placed the city at the centre of international conversations on visual culture. This achievement reflects the vision and collective effort of the museum team, our partners, sponsors, patrons, members, and the many visitors who have been part of M+'s journey. I would like to express our sincere appreciation to everyone who has supported the museum's development as we continue to solidify M+'s role as a beacon of cultural exchange for the region and the wider world."
Suhanya Raffel, Museum Director, M+, says, "Our fifth anniversary marks how far M+ has come since 2021, building a museum with a global outlook that is rooted in Hong Kong. Over five years, we have welcomed millions of visitors and redefined how visual culture is shared across disciplines. I am deeply proud of what we have achieved together and grateful to our talented team for making M+ what it is today. Looking ahead, we are committed to deepening access, expanding partnerships, and continuing to position Hong Kong as an essential platform in shaping the future of museums in Asia and beyond."
Betty Fung, Chief Executive Officer, West Kowloon Cultural District Authority, says, "As one of the anchor institutions of WestK, M+ has redefined the museum experience in Hong Kong, reinforcing the city's distinctive role in connecting cultures, perspectives, and ideas between the East and the West. The museum has set new benchmarks across exhibitions, education, and international collaboration, demonstrating the ambition of WestK to become a global cultural destination. We look forward to building on this foundation and further strengthening Hong Kong's cultural connections with Asia and the world."
Special anniversary programmes and offers: The celebration continues with the M+ Restored Festival, which brings together all nine restored Hong Kong New Wave films from the M+ Restored, an initiative supported by CHANEL, for the first time. Screenings, conversations with filmmakers and workshops will take place on selected weekends in November and December, offering audiences a chance to revisit a defining period of Hong Kong cinema. For further details of the festival, please refer to the M+ website.
The fifth anniversary celebrations extend throughout November with special offers for visitors and M+ Members. From now to 30 November 2026, visitors whose birthdays fall in November can redeem a complimentary M+ 'Very Hong Kong' Series Plush Keychain Blind Box* worth HKD98 by presenting a valid same-day paid admission ticket and proof of their birth date at the museum. The offer is open to local, Chinese Mainland and overseas visitors on a first-come, first-served basis while stocks last.
From now until 30 November 2026, visitors who purchase or renew an M+ membership or buy gift membership with the redemption code 'BDAY13M2026' will receive an extra one-month membership extension and may redeem a member-exclusive limited-edition M+ building miniature* between now and 30 November 2026. The offer is available on a first-come, first-served basis, while stocks last.
*Both offers are subject to stock availability and the museum's redemption arrangements.
Anniversary collaborations bring art into everyday life M+ is also marking its fifth anniversary with a specially curated collection of anniversary merchandise that celebrates the museum's unique intersection of art, design, and popular culture. Inspired in part by the exhibition Myths and Monsters: The Art of Fantasy in Asia, the fifth-anniversary celebration collection features exclusive Godzilla designs created for M+. Highlights include a design that pairs traditional Chinese calligraphy with the words 'Since 2021' to commemorate the museum's opening, and another that places the iconic character Godzilla against the backdrop of the M+ Building. Extending the museum's creativity into sports and leisure, the collection also includes a Godzilla-themed pickleball paddle, bringing art into everyday recreation and offering visitors a unique way to express their passion for culture both on and off the court.
Other highlights of the anniversary collection include a special-edition TWEMCO clock, as well as an M+ exclusive silver-grey special edition ECHO chair created in collaboration by ZHA and Nagami, with a global limited run of only 55 pieces, thematic M+ building miniatures, collaborative products with international artists and brands, and a mahjong collection that reinterprets traditional auspicious motifs through a contemporary design lens. Together, these pieces offer visitors a variety of ways to celebrate the milestone and take home a lasting reminder of M+'s fifth anniversary.
Related News:
Comment