The Strawberry News, Sanrio's beloved publication, is marking its 50th anniversary with a special pop-up event, "The Strawberry News 50th Anniversary Zone: Office Sweet Office!" at Festival Walk. Strawberry King himself will be on hand to celebrate this milestone and share the history and fun facts behind the iconic magazine.
Open to the public, the "Office Sweet Office!" zone features both free and ticketed areas. The ticketed zone offers interactive games, exclusive photo opportunities, and immersive experiences designed to delight Sanrio fans and celebrate The Strawberry News's legacy.
Exclusive Sanrio Smile HK Member Benefits
Starting August 27, Sanrio Smile HK members will enjoy tiered early access to anniversary merchandise:
Priority Pre-order: The Strawberry News Anniversary Lucky Bag
- Special Price: HK$200 (Original: HK$299.9)
- Includes: Strawberry King plush keychain, The Strawberry News custom employee badge, lanyard, and 50th-anniversary tote bag.
Early Bird Offer: Custom Employee Badge Set
- Special Price: HK$50 (Original: HK$60)
- Includes: Personalised The Strawberry News employee badge and lanyard.
- Bonus:Badge holders can customise their photo at the Office Sweet Office!zoneand enjoy unlimited access^ to the paid section during the event period.
Member-Exclusive Purchase Windows:
- Diamond-tier members: August 27, 10:00 AM – August 28, 9:00 AM
- Gold-tier (or above) members: August 28, 10:00 AM – August 29, 9:00 AM
- All members: August 29, 10:00 AM – September 7, 11:59:59 PM
Quantities are limited, and pre-orders will close once sold out. Don't miss this chance to own a piece of The Strawberry News history!
Event Details
- Dates: September 11, 2025 – October 12, 2025
- Time: 11:00 AM – 9:00 PM
- Location: C.T.A. by GOK SIK, Festival Walk
Related News:
'Sanrio Summer Fun Fair' pop-up opens in HK!
Watch This | Harbour City hosts My Melody · Kiki & Lala's 50th anniversary
Comment