The Cultural and Creative Industries Development Agency (CCIDA) of the Culture, Sports and Tourism Bureau led an industry delegation to participate in the 31st edition of the Beijing International Book Fair (BIBF) and organised the Hong Kong Pavilion themed "Strolling through Hong Kong: Intangible Cultural Heritage and Urban Memories". Through showcasing a wide range of Hong Kong intangible cultural heritage (ICH) and diverse Hong Kong cultural and creative works as well as publications and printed matters, the Hong Kong Pavilion presented profound Chinese culture and its inheritance and innovation in Hong Kong, at the same time exhibited the charms of literary excellence of Hong Kong, enhancing the reach of Hong Kong publishing and printing industries in market development and further promoting Hong Kong as an East-meets-West centre for international cultural exchange. The Hong Kong Pavilion was successfully held from June 18 to 22, with enthusiastic responses and a total of about 120,000 visitors recorded in the pavilion over the five-day fair period.
The Commissioner for Cultural and Creative Industries, Victor Tsang, said that the Hong Kong Pavilion demonstrated the continuous strengthened collaborative efforts of the Hong Kong Special Administrative Region Government (HKSARG) and the publishing industry, with the aim of showcasing the power of profound Chinese culture by highlighting the substantial achievements among Hong Kong publications. The Hong Kong Pavilion also unveiled the logo of the World Chinese Literature Festival and marked the launching in Beijing for the eight wordless illustration books published under the Hong Kong Picture Book Publishing Support Programme.
The Hong Kong Pavilion comprised four zones, among which the themed exhibition zone, the zone "A Glimpse of Hong Kong Writers" and the Hong Kong Illustration Zone exhibited over 500 items of Hong Kong publications, printed works and other cultural and creative products, attracting the attention of substantial audiences and publishers in the Mainland; while the zone for business negotiation had more than 50 Hong Kong publishers and printing companies exhibiting their latest creations and engaging in business discussions with potential business partners from around the world. Picture book illustrators sponsored to participate in the fair also visited various publishers during the fair period to broaden their business network and open up more business opportunities.
A number of Hong Kong ICH bearers were invited to the fairground in Beijing to host a series of workshops and demonstrations, so as to enable audiences to gain an in-depth understanding and experience of the ICH. Two printing industry seminars were also conducted at the Hong Kong Pavilion to promote the latest printing product control practices and discuss industry developments.
Related News:
Paul Chan: HK's GDP surpasses HK$3 tn, real income growth for workers
Comment