
The New Capital Investment Entrant Scheme (New CIES) continues to attract strong interest since its launch. As of the end of April 2025, Invest Hong Kong (InvestHK) received 1,257 applications. At the same time, the Immigration Department has granted "Approval-in-Principle" to 911 applicants, allowing them to enter Hong Kong as visitors to complete their investments, and has granted "Formal Approval" to 512 applicants who have completed investments. The current applications are expected to bring an investment amount of over HK$37 billion into Hong Kong, reinforcing Hong Kong's standing as a pre-eminent international investment hub.

Over the past year, InvestHK has implemented a comprehensive promotional strategy. This included broadcasting a promotional video at Hong Kong International Airport between November and December last year, and publishing feature articles in media outlets across major markets such as Asia, the Middle East, Europe and Americas, as well as local media in the past year. Additionally, InvestHK actively promoted the scheme and shared relevant information through its social media. It has also promoted New CIES through overseas visits and investor meetings, hosting briefing sessions with chambers of commerce, industry associations, professional organisations, and the network of family office service providers, further expanding its promotional reach.
The Director-General of Investment Promotion at InvestHK, Ms. Alpha Lau, said: "Hong Kong possesses strong resilience and solid foundations, as demonstrated by the free flow of capital, a robust regulatory framework, and a deep pool of professional talent. These attributes offer global investors an unparalleled and stable environment for doing business and making investments. I am confident that the New CIES will continue to attract more talent and capital to Hong Kong. We will also continue to work closely with the professional sector and relevant stakeholders to further promote the initiative to high-net-worth individuals around the world."
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