Apple recently announced a major update to its AI platform, Apple Intelligence, which opens its services to more regions around the world, breaking through the earlier restriction of being limited to users in the U.S. and U.K., and formally covering a number of markets, including the European Union and Asia. The upgrade is synchronized with iOS 18.4, iPadOS 18.4 and macOS Sequoia 15.4, and it supports Vision Pro headset for the first time, driving its stock price up 2% to US$222.13 on March 31, local time.
Apple Intelligence adds support for eight new languages, including Simplified Chinese, Japanese, and South Korean, as well as localized English versions for Singapore and India. Functionality is strengthened with three core applications: Writing Tools, which integrates ChatGPT's text drafting capabilities to provide proofreading, rewriting, and summary generation; Graphics and Emoji generation, with a new academic-style "Sketch" sketching mode, and Genmoji to automatically produce emoticons based on input; and finally, AI movie tools, which allow Mac users to generate short memories through text descriptions. Lastly, the AI movie tool allows Mac users to generate short memories through text descriptions.
Apple emphasizes its "privacy-first" design by dual-tracking device-side computing with "private cloud computing," encrypting the entire execution of complex commands to ensure that data is not used for model training or third-party storage. This technology path is seen as a key differentiator between AI services in the industry.
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