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Ne Zha's merchandise creates frenzy among fans, Pop Mart's blind boxes in high demand

China
2025.02.20 10:51
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"Ne Zha 2" has been making great progress at the box office, with its global box office (including pre-sales) now exceeding RMB 12 billion, making it the first Chinese film to exceed 10 billion.

The popularity of "Ne Zha 2" has led to a boom in the sales of related products, with the movie's IP and related derivatives hard to come by, and Pop Mart has launched the "Ne Zha's series", a blind box featuring four different figures of Ne Zha and Ao Bing, the protagonists of the film, as well as the "Ao Bing's version of Ne Zha", which is randomly available in a hidden version.

The "Ne Zha's cuddle series" is also an eye-catching plush doll with a panda face that combines Ne Zha and the white dragon Ao Bing, in a unique blend.

However, the "Ne Zha 2" figures on Pop Mart have been snapped up both online and offline. Currently, only the "randomized blind box" series is left in Pop Mart for the chance to win the "Ne Zha 2" merchandise. The latest pre-sale schedule is already in late August, so fans who want to buy these items can only keep an eye on second-hand platforms or official restocking.

Related News:

Watch This | Makeup artist turns 67-year-old father into character from Chinese blockbuster 'Ne Zha 2'

Watch This | 'Surprise attack' on colleagues: Which lines from 'Ne Zha 2' stood out to you?

Tag:·Ne Zha 2·Ne Zha·Pop Mart·blind boxes·Ne Zha's merchandise

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