Digital Art Fair 2025 announces landmark edition at WKCD with enhanced programming
Digital Art Fair (DAF), Asia's most advanced digital and contemporary art fair, today (Jan. 23) announced its 2025 edition will be held at a state-of-the-art, purpose-built venue on the Great Lawn of West Kowloon Cultural District from March 26-30, 2025. The strategic location, situated between M+ Museum and Palace Museum with Victoria Harbour as backdrop, affirms Hong Kong's position as Asia's premier art and cultural hub.
"Digital Art Fair has established itself as Asia's most advanced platform merging cultural innovation with blockchain technology," said Gillian Howard, Founder and Global Fair Director. "Digital art has evolved far beyond its initial blockchain associations, becoming a dynamic force in contemporary culture. We're witnessing an exciting democratization of art through digital mediums, attracting not just tech-savvy collectors but also traditional art enthusiasts, cultural institutions, and a new generation of art lovers. With our track record of engaging over 37,000 international collectors, we've seen how digital art breaks down traditional barriers, allowing artists to push creative boundaries while reaching wider audiences. Hong Kong's vibrant art scene and cultural infrastructure make it the perfect backdrop for DAF 2025, where we'll showcase how technology serves as a tool for artistic expression rather than just a means of transaction."
The 2025 edition introduces an expanded program featuring both indoor and outdoor experiences. From March 21-30, visitors can explore the Outdoor Art Path, where large-scale 3D projection mapping transforms the Great Lawn into an immersive art space, including an exclusive Net-A-Porter AI Fashion Infinity Room installation.
The main exhibition space, open from March 26-30, presents six carefully curated zones. The Prestige Digital & Contemporary zone will showcase more than 20 renowned art projects and over 50 international artists, including world-renowned artist Krista Kim, acclaimed Chinese new media artist Cheng Ran, Turkish media artist Refik Anadol. LG will debut the world's first wireless transparent 4K OLED TV, the LG SIGNATURE OLED T in Hong Kong.
"We are excited to be the global partner of the Digital Art Fair this year, as we recognize the profound impact that art and technology can have on society. Together we are creating opportunities that blend art with digital innovation and empowering visionary artists and collectors to shape the future of art. At DBS Private Bank, we are committed to enriching every aspect of our customers' lives and look forward to celebrating the beauty of art and offer our clients' experiences beyond banking." stated Carol Wu, Managing Director and Head of Private Banking, North Asia, DBS Bank (Hong Kong) Limited. Artist Matteo Massevery will create a spectacular Night Garden installation, combining light and music in the Immersive Art Experience zone.
"As a long-standing partner of the Digital Art Fair, LG Electronics is privileged to witness and participate in the flourishing development of digital art in Hong Kong. This year, we are particularly excited to debut the world's first wireless transparent 4K OLED TV, the LG SIGNATURE OLED T, at the iconic West Kowloon Cultural District. This breakthrough technology not only demonstrates LG's leadership in display innovation but also provides artists with a revolutionary platform where art seamlessly integrates with space." Said Yuri Han, Managing Director of LG Electronics Hong Kong
The fair's comprehensive program includes the Pioneer Artists Zone, showcasing emerging digital talents, and an Inspire Dialogue section featuring 10 curated panel discussions with speakers from K11 Art Foundation, LACMA, Cyberport, Invest Hong Kong, Christie's, and other leading institutions. The Hong Kong Art Zone celebrates local digital art talent, while the Web3 & Blockchain Zone serves as an innovation hub for digital ownership and creative collaboration.
The exhibition schedule includes a Media Preview on March 25 (10 am-2 pm, invitation only), Private Preview (March 25, 4 pm-8 pm, by invitation only), D'Art House Opening Party (March 25, 5 pm-8 pm), VIP Days (March 26-27, 12-8 pm), and Public Days (March 28-30, 12-8 pm, closing at 5 pm on March 30).
Since its founding, DAF has generated over USD$10 million in total revenue, facilitated USD$5 million in auction sales, and built a community of 45,000+ Web3 art collectors. The fair has successfully sold over 850 digital art pieces and achieved a media reach exceeding 200 million through various channels.
Exhibition Schedule:
Fair Information:
The Outdoor Art Path Opens from 21-30 March for all ticket holders with unlimited entry.
●Exhibition Main Space Opens from 26-30 March to the public.
●Media Preview - Invitation Only: 25 March 10 am - 2 pm
●Private Preview -By Invitation Only: 25 March 2025 4 pm -8 pm
●D'Art House Opening Party: 25 March 5 pm -8 pm
●VIP Day 1: 26 March 2025, 12-8 pm
●VIP Day 2: 27 March 2025, 12-8 pm
●Public Days: 28-30 March 2025 12-8 pm (30 March closes at 5 pm)
"The digital art market represents a significant opportunity," noted Howard. "With major auction houses like Sotheby's, Christie's, and Heritage Auctions generating substantial online sales, and NFT art sales reaching US$9.57 billion, we're witnessing a transformative moment in art history. DAF 2025 will be at the forefront of this revolution."
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