As China and the EU mark 50 years of diplomatic relations, recent global supply chain restructuring and shifts in trade policies have spurred Chinese enterprises to accelerate their expansion into the European market. As a representative player in the communications sector, China Mobile International France serves as a crucial bridge—assisting Chinese enterprises in "going global" and European enterprises in entering the Chinese market—and is committed to providing multinational corporations with secure, stable, and efficient communication network support.
Chen Xiyan, Deputy Head of China Mobile International France, noted that since its establishment in Paris in March 2018, China Mobile International France has served over a hundred corporate clients in France, including Fortune Global 500 companies, leading Chinese enterprises, and key local industry players.
In recent years, China and the EU have deepened cooperation in areas such as the digital economy, green transition, and infrastructure connectivity. This has also allowed China Mobile International France to participate in numerous China-EU high-tech and digital collaboration events.
"These events not only showcased China Mobile's innovations in 5G, AI, and cloud-network integration, but also broadened our channels for engagement with the European business community, further enhancing brand recognition and influence in the European market," said Chen.
When discussing the differences from other local operators, Emilio Grebot, Business Development and Strategic Alliances Director at China Mobile International, explained that the company collaborates closely with local operators to leverage their network resources. This approach ensures extensive and stable coverage while enabling flexible and cost-effective service expansion. Such a cooperative model creates synergies beneficial to both sides—European operators can extend their reach into China and Asia, while Chinese and Asian enterprises gain reliable access to the European market.
"So, we're not only connecting networks, but we're also connecting opportunities between China and France, China and Europe. At the end, what we want to bring is a win-win cooperation between companies."
Beyond its professional expertise, China Mobile International France has adapted to the complex European market environment, employing various methods to further enhance the brand's recognition and influence. Chloe Song, Senior Marketing & Administration Executive - China Mobile International, emphasized that the company places high importance on corporate social responsibility and ESG (Environmental, Social, and Governance) practices, integrating green development, compliance governance, data security, employee care, and community engagement into its operations. The company has supported and participated in numerous China-France economic and trade cooperation initiatives, such as "Chinese Enterprise Day," economic and trade exchange forums, etc. It has also encouraged employees to donate supplies to the French Red Cross and engage in public welfare projects like tree planting and beach clean-ups, demonstrating the positive image of Chinese enterprises in France.
Looking ahead, Chen expressed confidence that China-EU relations will continue to develop in a stable, open, and mutually trusting manner, with deepened cooperation in areas such as green and low-carbon initiatives, the digital economy, technological innovation, and industrial connectivity. Against this backdrop, China Mobile International France will continue to deepen its local presence and serve Europe, striving to become a driver and bridge for China-EU digital cooperation and contributing to a shared, interconnected, and mutually beneficial digital future.
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