
The contemporary culture and lifestyle platform Hypebeast held Hypefest Hong Kong 2024 from November 9 to 10. The two-day weekend event attracted over 28,000 participants to the Central Waterfront Event Space, allowing them to experience the contemporary and diverse culture presented by Hypebeast in Hong Kong's largest outdoor venue.
Kevin Ma, Chairman and CEO of Hypebeast Group, expressed that Hypefest Hong Kong 2024 is the largest event ever held by Hypebeast in Hong Kong. He was thrilled to invite travelers from around the world to celebrate a weekend filled with fashion, art, music, culture, and community.

During the two-day event, Hypefest Hong Kong 2024 hosted a total of 24 music performances. The first day featured internationally renowned Korean DJ Peggy Gou, and the second day concluded with the French electronic duo JUSTICE. The music stage showcased various genres, featuring carefully curated international and Asian performers, including ADOY, Awich, ONE OR EIGHT, and Rich The Kid.

The event was also filled with numerous unprecedented experiences, with exclusive collaborations becoming a highlight, such as Jiyong Kim's limited edition "Sun Bleach" products, collaborations between PIETxOakley and Prodip Leung, and Wing Shya's capsule collection. The program was vibrant and diverse, featuring large inflatable art installations by Coin Parking Delivery and live art creation by SIMON.
Hypefest Hong Kong 2024 was successfully held thanks to the full support of the "Mega Arts and Cultural Events Fund" under the Culture, Sports and Tourism Bureau. With the backing of iMe Entertainment Group, the event provided participants with a memorable and innovative experience and celebrated the rich fusion of Hong Kong's multiculturalism.
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