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Meituan's KeeTa officially starts service in Saudi Arabia

Meituan's subsidiary KeeTa is expanding into the Saudi Arabian market. (File photo)

Meituan's subsidiary KeeTa is expanding into the Saudi Arabian market.

The overseas version of KeeTa has officially launched in Saudi Arabia today, marking its first entry into an international market outside of China, according to domestic media reports.

Reports from 21st Century Business Herald noted that in recent months, KeeTa's social media and job recruitment platforms have shown activities in Saudi Arabia, including hiring for merchants, delivery riders, and positions in human resources, public relations, and legal departments.

During its launch period in Saudi Arabia, new users will receive discount coupons and other benefits such as free delivery.

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